Copywriting Portfolio for Copy Write Ireland

Direct Mail and Newsletter Campaigns

18/5/2015

In the past, 'Direct Mail' might have meant a start up company buying a list of 'leads' or 'guaranteed prospects' and posting flyers or offers directly through their front door (if the 'prospects' still lived at that address). To you and I, this meant the daily junk mail we all know and loathe.

Today, your business should be working to build a specialised, efficient, easy to organise (and target), mailing list - both postal and digital - which means you can reach your ideal prospects directly at any time.

In today's world of SPAM invasion and tightening privacy laws, Copy Write Ireland will help your business to access those customers who are expressing current, direct and valid interest in your product or service, every time. This will save you time and money on your marketing budget, and increase the return on your investment.

Advantages of Direct Mail (either Print or Digital):

Campaigns can be highly targeted; reaching any buyer profile or market segment on your list.
You use a personalised address; so you're communicating with your customers on a first name basis.
Compliments your media campaigns; can direct to or highlight your other advertising.
Fast to produce, so its an excellent idea for time sensitive campaigns.
Easier for customer to respond; also makes for excellent tracking of your marketing spend and efficacy.
Promotes 'word of mouth' marketing; enables customers to pass your marketing materials through their own networks, and work for you!

We will guide you through the laws governing data collection and storage, as well as crafting the marketing materials that your customers want to see. Copy Write Ireland will help you hit the right targets, for great return on investment.

Digital Direct Mail & Newsletter Samples

Here is a selection of digital samples of Direct Mail and Newsletter work we have achieved for some of our clients (links open to webpages):

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IT Business Website Content

4/5/2015

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When Trojan IT were launching their new website design in early 2015, we worked on over 25 pages of technical product and sales content copywriting for their business.

SAMPLE COPY - 'What We Do' page....

What We Do For You at Trojan IT

“How can I reduce my information technology costs, and improve efficiency to save my business time and money?”

These are difficult times to be in business. Do you feel the pressure to reduce costs and improve efficiency across the board? Are you expected to do more with less, day after day? We’re here to help you.

We partner with the industry’s leading hardware and software providers (e.g. HP, Lenovo, Microsoft, Sophos & Intact IQ) to offer our clients Business Solutions that will streamline your processes, improve performance and drive efficiencies. We enhance these solutions with fully managed proactive service contracts that are delivered by our team of consultants and certified engineers.

Visit our Business Solutions page to register for a FREE consultation on software solutions that suit you.

With our Cloud Solutions we offer you predictable monthly costs with minimal up-front infrastructure expense. You can access your files and systems securely and effortlessly from anywhere. Working in the cloud unlocks the full potential of your employees and IT systems, offering the best solutions for productivity, collaboration, communication, and worry-free IT.

Our customised IT services support you 100% - from equipment set up, to contacting our friendly help desk, to certified engineer callout for professional repair, networking and infrastructure support. We also provide a proactive managed service for your IT systems, including equipment monitoring, back-up support, security patch management and antivirus update verification.

Visit our Contact Us page to register for your FREE consultation and review today!